How Businesses Can Get The Most Out Of Black Friday

Bujeti Inc
3 min readNov 11, 2022

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How Businesses can get the most out of Black Friday

It’s that time of year again. The leaves are changing, the weather is getting colder, and businesses everywhere are preparing for Black Friday.

There’s no question that black Friday is an ample opportunity for companies to make profits and sales.

Black Friday is the best day of the year for finding amazing deals on all sorts of products. And with so many people out shopping, it’s a great time to showcase your business. And if you offer a special deal or discount, you’ll be even more likely to lure in potential customers and retain existing customers.

Offering a special promotion or discount will show your customers that you appreciate their business and are willing to go the extra mile to keep them happy. Black Friday can also serve as a way for businesses to boost their online presence through digital marketing campaigns targeted toward Black Friday shoppers.

There’s no question that black Friday is an ample opportunity for companies. But many people need to realize there are ways to make the most of it. Here are five tips to help your business get the most out of Black Friday:

  1. Have good deals: This one might seem obvious, but it’s crucial to have good deals to attract customers. Ensure your prices are competitive and that you offer discounts on popular items.
  2. Get creative with your promotions: Black Friday can be a great time to run promotional campaigns. Try running contests or giving away free products or services.
  3. Make sure your website is ready: One of the most important things about black Friday is preparing your website for the surge in traffic. Ensure you have enough capacity and that your site is optimized for search engines.
  4. Start planning early: The phrase the early bird gets the warm explains why you need to start planning early; businesses should begin planning for the holiday season well in advance. The earlier they start, the more prepared they’ll be. They need to ensure they have enough staff to handle the influx of customers and have plenty of stock available. If they don’t plan, they may find themselves scrambling at the last minute, and that’s never a good thing. So, if you’re a business owner or just someone who wants to be prepared for the holidays, start planning now, and you’ll be glad you did.
  5. Have a strategy. Don’t just go into Black Friday without a plan — you’ll lose money instead of making profits. Plan out what deals you’ll offer and how much inventory you need to meet demand.
  6. Stay organized. With so many people rushing around trying to get the best deals, it’s easy to lose track of what’s happening. Make sure you have a system for tracking sales and inventory, so you don’t run out of stock or make unnecessary purchases.

Following these five tips, you can make the most of Black Friday without going over budget. For businesses, no one likes to overspend, especially during the holiday season.

However, with a little bit of planning and forethought, you can stay on track by using Bujeti to budget for your professional spending during Black Friday.

With our easy-to-use expense management solution, you can keep track of your spending, set budgets for yourself and your team, and get real-time alerts when you’re close to overspending.

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Bujeti Inc
Bujeti Inc

Written by Bujeti Inc

Budgeting and expense management tools built by africans for your African realities

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